Rumi Spice Presents
The Wild Story of Wild Cumin
The Wild Story of Wild Cumin: The Untold Story from Afghanistan
Discover a remarkable story of resilience, determination, and hope that unfolds in the picturesque landscapes of Afghanistan.
Join Keith Alaniz, Rumi Spice's CEO, as he ventures into the remote corners of Afghanistan in search of a unique culinary treasure - Afghan wild foraged black cumin.
What makes Rumi Spice
Wild Foraged Black Cumin Different?
Unique Species
Unlike the conventional cumin found in most markets, Rumi Spice Wild Black Cumin is a completely different plant species. Through genetic sequencing, it has been discovered that Afghan Wild Black Cumin has a distinct genetic makeup that sets it apart, making it a truly unique spice.
Ethical Sourcing
Sourced directly from the rugged landscapes of Badakhshan province in Afghanistan, Rumi Spice Wild Black Cumin is not just a spice but a testament to sustainable and ethical business practices. Each purchase contributes directly to supporting local farmers and their families, driving economic growth in the region.
Empowering Afghan Women
We proudly employ Afghan women to forage for the wild black cumin. These women, with their deep knowledge of the land and their skilled foraging techniques, play a crucial role in the gathering of this extraordinary spice. We not only contribute to their economic empowerment, but also help preserve traditional practices and empower them to become agents of change in their communities.
Unrivalled Quality and Flavor
With its distinct flavor profile and exceptional quality, Rumi Spice's Wild Black Cumin adds an unmatched depth and complexity to any dish. Its robust flavor, owing to the unique environmental conditions where it grows, promises to take your culinary experiences to a whole new level.
What does Cumin taste like?
Cumin has a slightly bitter, pungent flavor with a bit of sweetness. It also has a nutty and earthy undertone. The taste can be described as slightly spicy, but not in the same way as chili pepper. Rather, it has a warming sensation.
Cumin's aroma is potent and fragrant, somewhat peppery with hints of citrus. When toasted or cooked, these flavors and aromas become more pronounced, bringing out the spice's complexity and depth.
It's worth noting that cumin's flavor can vary slightly depending on whether it's used in seed form or ground. The seeds have a stronger, more concentrated flavor, while ground cumin is milder but blends easily into recipes.
Overall, cumin is a versatile spice that complements a variety of dishes, from Indian curries and Middle Eastern kebabs to Mexican chili and Tex-Mex dishes.
Our Wild Foraged Black Cumin is unlike any other cumin available on the market. It brings a unique, exciting flavor to your dishes that is simply unparalleled.
Cumin Recipe Contest
We're inviting all Rumi Spice customers to submit their best recipes incorporating our Wild Cumin. Whether you're a seasoned chef or just love experimenting in the kitchen, we want to see what creative and delicious dishes you can come up with using this unique spice.
By submitting your recipe, you'll have a chance to win an epic gift basket filled with all of our cumin products and a $100 gift card to rumispice.com. Plus, if you submit a video or series of photos of you and your recipe, we'll give you five entries into the contest and share your creation on our social channels, newsletter, and website.
To enter, simply submit your written recipe or video/photos of you making the dish using Wild Cumin to us by July 1 to marketing@rumispice.com
You'll get one entry for each written recipe you submit and five entries for each video or series of photos. And, to increase your chances of winning, don't forget to tag three friends who also love cooking with spices for an additional entry.
You can submit as many recipes and videos as you'd like. We can't wait to see what you come up with and share your creations with the rest of the Rumi Spice community.
The winner of the contest will be announced on July 20, so be sure to keep an eye out for our newsletter and social media channels to see if you've won.